My Work
The following projects range from digital media, copywriting, graphic design, and more!
Copywriting
55,000 Pageviews
The Secret Love of Geek Girls
Love is universal. We’ve all heard this one way or another in our lives. The Secret Loves of Geek Girls, a nonfiction anthology edited by Hope Nicholson, expresses this sentiment fully through various geek girls’ tales of love, heartbreak, and obsessions with fictional characters. The niche that is the modern geek girl isn’t one that is usually explained or explored in such a positive light. However, in this multi-medium anthology, there’s a buffet of perspectives for consumption. Much like in popular roleplaying games, these women sought out caverns and side quests in life that opened up a part of themselves to share with readers.
20,000+ Pageviews
How to Install Optifine on CurseForge
Not only does OptiFine make water move and look realistic, it also adds swaying movement to trees, grass, and lanterns. Plus, it turns grass block dynamic, so you no longer need to see excessive dirt on the side of mountains due to the limitations of the vanilla grass block. Whether you’re using a modpack or playing on a multiplayer server, this guide will go through the steps and to installing OptiFine with CurseForge.
How to Find and View a Minecraft World Seed Map
As much of an explorer I am, there’s only so far I’m willing to blindly travel for resources. That’s where having the world’s seed comes in handy! Minecraft's seeds are values made up of characters and are the basis for generating every Minecraft world.
41,000+ Pageviews
How to Install Shaders on CurseForge
Shaders, also known as shader packs, are a way to bring your Minecraft gameplay to a new level of beautiful. Minecraft Shaders improve the game’s visual elements, such as color enhancement, improved lighting, and generally make the game look more realistic. Depending on the shader, players can customize their world to their preference. So if you want pink water and purple sky, shader packs are the way to make it happen.
Cyber Training for Businesses
In 2019, a company fell victim to ransomware every 14 seconds.
That statistic alone should convince you to set up cybersecurity training for your employees. However, before you run down the hallway into the company’s c-suite offices to present your idea, we’d like to give you some more facts about why, when, and what to train employees on.
You’re Never Weird on the Internet (Almost)
The gaming culture was once the sanctuary outcasts needed. But now, the “Age of the Geek” has brought about mainstream fascination and with that problems, such as sexism and public judgement. Felicia Day’s memoir, You’re Never Weird on the Internet (almost), invites the readers to dive into the experience of being a female geek in the modern time. Using her witty charm and an endearing narrative, Day tells the story of how she broke down barriers in the long standing patriarchy of the geek culture. Not only does she reveal her own struggles to make her place in the world, but she motivates the reader to fight through whatever life quest they want to venture on. An actress, writer, gamer, and comedian, Felicia Day is a positive role model to women who want to become, or already are part of, the geek culture. As she says in her memoir: “If you enrich one other person’s life, it will be worth it.”
Target Markets Program Sell Sheet
Created the official language for HSB to use at this bi-annual industry event. The goal was to create a sell sheet that HSB representatives could use in meetings scheduled at Target Markets Program events to generate leads with program managing general agents (MGAs), program managers, and client companies.
This sell sheet went on to create a landing page, one pager, email campaign, and paid and organic social campaign.
SDR Success Guide
Created the first ever Sales Development Representative Success Guide for training new SDRs for McGraw Hill’s SDR Team. The goal was to create documentation for new hires and Team Leads to reference during the onboarding process.
Notch Social Media Insurance
Sell Sheet
Create a series of organic social posts and a two sell sheets to introduce agents, brokers, and wholesalers to HSB’s new partnership with Notch social media insurance program. This program is exclusive to HSB and is the first of its kind within the U.S.
State Farm Extranet Articles
Create a series of website articles to be used by State Farm agents to use as thought leadership support in alliance with HSB. These posts are meant to support agents who offer HSB coverage to build awareness about products in a way that isn’t traditionally sales-approached. Deliverables were:
8 Common solar panel facts every homeowner should know
8 Heating tips for new homeowners
Home radon mitigation and coverage
Spring thaw woes: Tips for sewer and drain backup
Copyediting
#contract #smallbusiness
Contract Revision
Client: Fur the Love of Your Pet
Date: 2018
#mobilegame #organizational
Quote Attribution
Title: Percy Jackson & the Lightning Thief
Date: 2018
#beauty #smallbusiness
Blog Post
Title: Low Porosity
Date: 2018
#marketing #smallbusiness
Blog Post
Title: Seductive Content Marketing
Date: 2018
Marketing
Social Media Analysis & Content Plan
Date: 2023
SpaLife Beauty
Analyzed the TikTok and Instagram accounts for SpaLife Beauty to create a 3-month content strategy and plan.
E.L.F. Cosmetics
Date: 2020
Brand Partnership
Social Platform: TikTok
I was contacted by E.L.F. Cosmetics through a marketing consultant company to help promote their Poreless Putty Primer on TikTok.
Guess That Place Contest
Date: 2019
Social Media Campaign
Social Platform: Instagram
Every month we ran a 3 day long contest for New Jersey residents. If they guess the location correctly, they're entered into a raffle to win a gift card.
Each day a new photo is posted along with a hint. After the 3rd day a winner is randomly chosen.
Book Drive
Date: 2019
Charity Outreach
Platforms: Social Media, Email Marketing, and fellow small businesses
In May of 2019, NorthEast Insurance Services held a book drive within their building that benefited Monmouth and Ocean County Libraries.
Estimated Total Books Donated
Fiction: 269
Textbooks/Encyclopedias: 62
Children's: 160
Non-Fiction: 75
Layke, My Pride Story
Date: 2020
Song Release
Social Platform: TikTok
Layke was looking for TikTok Influencers to use her song and tell their Pride stories.
Food & Fund Drive
Date: 2019
Charity Outreach
Platforms: Social Media, Email Marketing, and fellow small businesses
Total Donations: 63 lbs of food and $175 to provide 578 meals
NorthEast hosted a food and fund drive for Fulfill (formerly the Food Bank of Monmouth and Ocean Counties). Fulfill provides an ever-growing, comprehensive suite of services as well as 12 million meals every year to food insecure households. They even help families access SNAP, affordable health insurance, tax credits, and jobs skills!
Because our shore community has a high cost of living, even families earning twice the federal poverty level may still struggle with food insecurity.
This campaign included ads on Facebook and LinkedIn which had a total impression of 2,157 and post engagement of 253 people.
Halloween Influencer Creative Brief
Date: 2023
Influencer Marketing
SpaLife Beauty
Create and edit a creative brief through Statusphere's platform for micro-influencers.
This campaign included TikTok influencers who were considered "micro".
The goal was to market SpaLife's new Halloween-themed products: Bat Habits Detoxifying Undereye Masks and Glow-in-the-Dark Pimple Patches that were shaped like ghosts, skulls, and pumpkins.
LinkedIn Campaign - EPL Trends Report
Date: 2024
HSB
Create a series of LinkedIn posts to highlight key trends discussed within HSB’s EPL Trends Report. Deliverables were:
Trend Carousel: Evolving Litigation
Trend Carousel: AI and Technology in the Workforce
Trend Carousel: Economic Vitality
EPL+ General Post
Trends Recap Carousel
Digital Media
1.2k views
IRL Channel - Storiofmylife
Welcome to the Stori-Teller Squad! My name's Stori and my channel is filled with videos that are nerdy, informational, and (hopefully) entertaining.
Videos topics range from beauty and makeup, video game, writing, and roleplay on Tumblr! I hope you enjoy your time here! This channel is a space to be honest and welcoming. To nerd out about video games, books, and share writing.
Audience
135 Subscribers
421 Watch time
109 Avg. Video Views
Patreon Page
TL;DR Version: I'm a writer who holds a love for creating digital media on YouTube and TikTok and bring others joy.
The long version? I stumbled upon the internet and became immediately hooked. After putting together content for AwebecoBento Productions, I wanted to create personal content that is fun, creative, and heartfelt. This Patreon is a space to be honest and welcoming, to nerd out about video games, books, and share writing.
If you want more personal information, check out this video!
228 views
StoriPlays Gaming Channel
Welcome to my little haven for gaming! Hello there! I'm Stori, also known as Storiofmylife and welcome to my inclusive and entertaining space for gaming! Expect to see a lot of Minecraft, along with Stardew Valley, The Sims 4, and Destiny 2.
Audience
388 Subscribers
854.4 Watch time
49,421 Channel Views
Key Stats
18-24 Age Range
55% USA
63.7% Male
4k views
AlrightAphrodite Web Series
AlrightAphrodite is a 3 season web series based off all the dates I thankfully never went on.
AlrightAphrodite has a diverse cast that includes varying sexualities. It touches on my personal experiences as a bisexual gamer in the world of online dating and the struggles and triumphs that came from it. While situations are exaggerated for entertainment’s sake, the characters themselves are true to their identities and represent a hope for better narratives.
Graphic Design
The Beard Zone Merch
An ecommerce merch store for Chrisxchad's Twitch streaming community. New designs are released quarterly.
Company Brochure
Created for NorthEast Insurance Services in Freehold, NJ to leave behind when agents met with commercial or personal clients.
2019
Cyber Liability Handout
Created for NorthEast Insurance Services in Freehold, NJ to give to commercial clients or prospects.
2020
Strategic Plan
Created for the Monmouth County Health Department in their efforts to become accredited by the Public Health Accreditation Board.
2018
Ecommerce
The Beard Zone Merch
An ecommerce merch store for Chrisxchad's Twitch streaming community. New designs are released quarterly.
Snow Day & Chill Gift Set
Company: SpaLife Beauty
Retailer: Five Below
Product: 5 piece gift set including:
Polar Pout Hydrating Lip Mask
Let It Glow Brightening Undereye Mask
Chill Out Soothing Facial Mask
Cozy Socks Smoothing Foot Masks
Moisture Mittens Smoothing Hand Masks
Winter Wonders Gift Set
Company: SpaLife Beauty
Retailer: Five Below
Product: 3 piece gift set including:
Winter Hair, Don't Care Moisturizing Hair Mask
Chill Scalp Relief Serum
Scalp Massager
Crystal Eye Patches
Company: SpaLife Beauty
Retailer: Five Below
Product: Line of crystal inspired eye patches
Soothing Jade: Calming aloe and hydrating mushroom work harmoniously in these Jade-inspired soothing eye patches to help refresh and minimize redness and puffiness.
Hydrating Aquamarine: Let the flow of hydration set your soul and dark circles free with these Aquamarine-inspired eye patches, infused with super hydrating hyaluronic acid and soothing sea moss.
Illuminating Amethyst: Find light in the darkness with illuminating Amethyst inspired eye patches, charged with brightening vitamin C and butterfly pea flower to help target the look of dark circles.
Hair & Scalp Oils
Company: SpaLife Beauty
Retailer: Burlington/Ross
Products:
Scalp Care
Rosemary & Mint Soothing Hair & Scalp Oil
Anti-itch & cooling
Helps soothe dry, flaky scalp
Helps balance excess oil
Pro Growth
Castor Oil Root-Boosting Hair & Scalp Oil
Helps promote new growth
Restores moisture & boosts shine
For longer, healthier strands
Pearl Serum Collection
Company: SpaLife Beauty
Retailer: Dollar Tree
Product: Line of facial serums with dissolving pearls
Dew Hyaluronic Acid Serum
hydrate & restore
Glow Niacinamide Serum
brighten & tone
Plump Collage Serum
smooth & firm
Sparkle & Shine Lip Scrubs
Company: SpaLife Beauty
Retailer: TJMaxx
Product: 3 pack of holiday scented lip scrubs
Sparkle and shine with this 3 pack of lip scrubs to softly exfoliate and help moisturize dry winter lips. Includes three flavors to host a winter retreat for your lips!
Valentine’s Day Face Masks
& Lip Scrubs
Company: SpaLife Beauty
Retailer: Target
Products:
You're My Jam
Strawberry scented face mask
Made for someone berry special, this sheet mask is infused with strawberry essence to help hydrate, soothe, and brighten.
Strawberry Jam Scented Lip Scrub
Your lips will feel their berry best with this strawberry scented lip scrub that exfoliates dry, flaky skin and helps moisturize for a smoother pout.
You're So Sweet
Vanilla scented face mask
Made for your sweetest friend, this sheet mask is infused with vanilla to help soothe stressed complexions and leave them looking glazey!
Donut Scented Lip Scrub
Donut worry about your pout with this sweet smelling lip scrub that exfoliates dry, flaky skin and helps moisturize for smoother lips.